Suffolk Construction talk BIM adoption: “Pixels are cheaper than bricks”

Credit: Suffolk Construction
Credit: Suffolk Construction

“Pixels are cheaper than bricks”, which is why Suffolk Construction utilise Building Information Modelling.

The US firm’s COO of the Southeast Region, Pete Tuffo spoke with NewsPress in a Q&A about the company’s practice, especially their work within Florida.

When asked what BIM was and why Suffolk utilise it, the positives were clear from Pete’s point of view: “Building Information Modeling and virtual design and construction allows us to create a detailed computer-generated 3-D model of a building. We often say, “Pixels are cheaper than bricks.” With BIM, we build the building virtually before we physically build it on the site, which allows us to identify issues and conflicts before we ever put a shovel in the ground. As you can imagine, this saves significant money and time in the schedule, especially on our larger and more complex projects.

“But we use BIM for more than just clash detection. Today’s advanced technologies allow us to tie our virtual models into schedules and costs so that we can instantly see how changes to the design could impact our project delivery and bottom line.”

Tuffo was also probed on the new emerging technologies that Suffolk are incorporating into their business, that could be used on BIM projects too. He answered: “Suffolk has been able to establish a strong corporate culture that emphasizes innovation and creativity, so our employees are always innovating and trying to find better ways to manage projects and deliver the best client service.

“This innovation mindset has led to many different technologies and tools that have made their way to our project sites. For example, all our on-site teams use iPads to share drawings and communicate with each other in real time. As I mentioned earlier, we use virtual design and construction tools to construct a project on the computer screen early in the process to minimize conflicts before we begin building the actual structure.”

Click here to read the full interview.

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